A ROUND ROBIN BATTLE OF THE BANDS.
Band of Ballers disrupted conventional battle of the band tournaments by having groups settle it on the hardwood. By cross pollenating its heritage with basketball and the rebellious spirit it grew to represent, Converse’s annual tournament brought out the best the brand had to offer.
The tournament became original programing on MTV2, attracting top talent, and giving media outlets like Deadspin, Slam, and ESP content to share and celebrate.